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IGTV – The Lowdown

Instagram has launched a new app called IGTV. IGTV allows users to upload up to 1 hour long vertical video […]

Is digital a factor in your market entry strategy?

If you are expanding into new markets globally, your market entry strategy needs to include digital tactics as a key […]

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3 REASONS YOU NEED TO DEVELOP YOUR THOUGHT LEADERSHIP

Do you want to be seen as an authority in your field? Developing your profile as a thought leader can […]

HOW TO MAXIMISE ONE PIECE OF CONTENT WITH SPRING³ 

When you have created strong relevant content, it is only fully realised when engaged by its widest target audience. It’s […]

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BUILDING AN INTEGRATED MARKETING CAMPAIGN WITH SPRING³

An integrated marketing campaign ensures that you engage with your audiences across high value channels and key platforms (media relations, […]

OWNED, EARNED & PAID: HOW TO LEVERAGE SPRING³ FOR YOUR DIGITAL CAMPAIGN

Owned, earned and paid media can each exist independently of one another. However, an effective and efficient content strategy for a […]

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Free Ebook: The Ultimate Guide to Creating Your Integrated Digital Strategy

Springboard PR & Marketing today announced the results of their inaugural Digital Marketing Index 2018, which found that over one third […]

Content Creation: Podcasts

At Springboard, we are always looking at the different ways to create interesting content. Podcasts provide useful, entertaining and informative content […]

Three tips for creating a website that communicates your messages effectively

It may be a cliché, but your website is your digital shopfront – it’s where potential customers browse, look for […]

How to get the most out of Instagram

Instagram is getting more and more popular with businesses. It is estimated that it has 400 million active users every […]

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