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How can your business get media coverage?

One of the most common things we hear businesses say is that they don’t understand how they can achieve publicity through ‘unpaid’ media coverage. At Springboard, we are big believers in the notion that every business can enjoy media coverage if it is cleverly and creatively done, irrespective of the industry they’re in or how small or big they are.

South Cork LEO


Are you interested in learning about how to harness the benefits of social media? If so, enrol in the South Cork Local Enterprise Office’s ‘Social Media for Your Business’ programme.

So what are Paid, Owned, and Earned Media?

The onset of digital and social media has brought with it dramatic change in the world of PR and Marketing in recent years. Most notable is the need for integrated marketing communications which encompasses ‘paid’, ‘owned’ and ‘earned’ media.

Top tips for PR and Marketing

If you do five things in 2015…

…. Make it these five. Here are our simple, practical and achievable top five new years’ resolutions for businesses with budgets big and small in 2015.

Happy Christmas

Looking Forward to 2015

It’s hard to believe, but the end of 2014 is well in sight, and we’re already gearing up for a busy 2015 here at Springboard PR & Marketing. We’re delighted to say that 2014 has been another busy year for us, and long may that continue.

A step by step guide to building your brand.

Thinking of launching a new product in 2015? Not sure where to start when it comes to developing a brand? We have rolled up our expertise into a handy info graph giving you a step-by-step guide on the brand process.

Learning How to Generate Publicity in the Digital Age

Drawing on her years of industry experience, Susie Horgan, Managing Director of Springboard PR & Marketing, is set to deliver a special four-evening Public Relations course at Vienna Woods Hotel for the Local Enterprise Office South Cork, beginning on Thursday, May 22.

SCEB’s ‘Social Media for Your Business’ Workshop

Interested in learning about how to harness the benefits of social media? Enroll in the South Cork Enterprise Board’s ‘Social Media for Your Business’ programme.

Employer Branding – The Candidate Experience

There is a growing awareness and emphasis on employer branding and the potential to use everyone and everything to promote an organisation. How a company represents and presents itself as an employer can make or break a company’s recruitment efforts.

Social Media for Business Course

Interested in learning more about how social media can benefit your business? It’s not too late to sign up for the South Cork Enterprise Board’s Social Media for Business course, taking place this Thursday, January 23, at 6:30 pm.



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© Springboard 2017

Springboard PR & Marketing, info@springboardpr.ie CRO 529581
CORK: 15 South Terrace, Cork, Ireland +353 21 4969000
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