Springboard PR & Marketing is a leading award-winning communications agency.

We specialise in bespoke public relations and content creation. We will work with you to tell your story. We will create tailor-made communications strategies that succeed for you and your business.

Our team work with some of the country’s top industry leaders in technology, financial services and healthcare, along with indigenous SMEs, government organisations, and the arts and tourism sector.

In 2018, we were awarded Best Public Sector Campaign at the Awards for Excellence in Public Relations for our work with the Waterford Greenway. Springboard also won the prestigious 2018 All-Stars Media & Communications title at the Business All-Stars Awards.

Creative. Passionate. Results Driven. Your story matters, let us tell it.



Susie Horgan

Susie founded Springboard in 2011, and has developed the business into a leading, director-led communications agency. She has worked for over 20 years in senior marketing and public relations roles within Ronan Daly Jermyn Solicitors, Bank of Ireland, Murray Consultants and global PR and communications leader, Weber Shandwick. She was named Cork Businesswoman of the Year in 2017.

Susie is a Non-Executive Director of UCC Academy and on the Board of Governors at Fota Wildlife Park.

Something you didn’t know about Susie – she is a champion showjumper

Maria Tracey

Maria is Client Director with Springboard, she specialises in the creation and execution of strategic communications, maximising her clients’ brands and achieving measurable marketing results. She has over 10 years’ experience working in Irish media, and brings her passion for creating engaging content to her role at Springboard.

Something you didn’t know about Maria – she has run ten marathons

Ciara Flaherty

As Senior Account Manager, Ciara drives communication campaigns for clients in a variety of sectors including technology, law, financial services and healthcare. A law graduate, she also has an excellent sense of the media landscape, both traditional and new, having worked for the Irish Examiner and breakingnews.ie.

Something you didn’t know about Ciara – she has a Black Belt in Tae Kwon Do

Laura Fitzgibbon

Laura is an experienced marketing professional with an MSc in Branding and Marketing from Brunel University and over seven years’ experience, delivering highly effective integrated marketing campaigns, with a focus on digital including, Google Adwords, email and social media for leading brands in the energy, hospitality and travel sectors. Laura is a Client Director with Springboard and leads our digital team bringing brand stories to live online for measured success.

Something you didn’t know about Laura – she speaks Spanish having lived in Salamanca Spain for a year


Kate Gilley


Kate is Junior Account Executive at Springboard, working on campaigns for corporate clients. She has an MSc in Management and Marketing from University College Cork. Whilst completing her Master’s degree, Kate gained experience of market research, strategy planning, project management and digital marketing. She has a keen interest in developing tailored content, media relations and assisting clients in the organisation of events.

Something you didn’t know about Kate – She lived in Germany teaching English in a bilingual preschool.

Camila Stefanelli

Camila is the Office Manager at Springboard. Having completed her degree in Journalism, Camila worked as a multimedia journalist in PR agencies before deciding to relocate to Ireland. Now with Springboard, Camila deals with all administrative tasks, coordinating office activities and operations, ensuring seamless efficiency across the business.

Something you didn’t know about Camila – Camila comes from Brazil and has only Italian descent.



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© Springboard 2017

Springboard PR & Marketing, info@springboardpr.ie CRO 529581
CORK: 15 South Terrace, Cork, Ireland +353 21 4969000
DUBLIN: The Greenway Block C, Ardilaun Court, 112-114 St Stephen's Green, Dublin 2+353 1 8829983

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