SPRING3

Our Digital Content Framework

Amplify your brand with Spring3

Our digital content framework

Using Spring3, our digital content framework, the Springboard team creates and implements your fully integrated, content-driven digital marketing strategy. By leveraging your owned, earned and paid online media, we deliver a successful digital campaign.

The Spring3 content process outlines the steps we take to build your digital content campaign.

Step One:
Strategy and planning

  • SpringThink Tank with our strategic leads
  • Creation of your personalised Spring3 Blueprint, to include key messaging and detailed communications plan

Step Two:
Activation

  • Execution of Spring3 – elements can include:
    • Content creation (videos, blog posts, imagery, infographics etc.)
    • Website content optimisation
    • Social media activation
    • Email marketing
    • Influencer marketing
    • Digital advertising
    • Native advertising
    • Online PR
    • SEO

Step Three:
Evaluation

  • Delivery of Spring3 Debriefing. This is an often forgotten, vital stage of the process.
    • Measurement of the campaign analytics
    • Cross referencing against goals and KPIs
    • Compilation of complete report of outcomes
To find out how Spring3 can revolutionise your business’s online presence, contact info@springboardpr.ie

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© Springboard 2017

Springboard PR & Marketing, info@springboard.ie CRO 529581
CORK: 15 South Terrace, Cork, Ireland +353 21 4969000
DUBLIN: The Greenway Block C, Ardilaun Court, 112-114 St Stephen's Green, Dublin 2+353 1 8829983

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