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BUILDING AN INTEGRATED MARKETING CAMPAIGN WITH SPRING³

An integrated marketing campaign ensures that you engage with your audiences across high value channels and key platforms (media relations, […]

OWNED, EARNED & PAID: HOW TO LEVERAGE SPRING³ FOR YOUR DIGITAL CAMPAIGN

Owned, earned and paid media can each exist independently of one another. However, an effective and efficient content strategy for a […]

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Free Ebook: The Ultimate Guide to Creating Your Integrated Digital Strategy

Springboard PR & Marketing today announced the results of their inaugural Digital Marketing Index 2018, which found that over one third […]

Content Creation: Podcasts

At Springboard, we are always looking at the different ways to create interesting content. Podcasts provide useful, entertaining and informative content […]

Three tips for creating a website that communicates your messages effectively

It may be a cliché, but your website is your digital shopfront – it’s where potential customers browse, look for […]

How to get the most out of Instagram

Instagram is getting more and more popular with businesses. It is estimated that it has 400 million active users every […]

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Why you need to develop buyer personas for more targeted content

Buyer personas are fictional representations of your ideal customers that are based on market research and analysis of your target […]

3 Reasons Your Business Should Use Video Content

Making video content for your brand is affordable and easy to do. Here are three reasons why your business should […]

4 WAYS TO AMPLIFY YOUR MEDIA COVERAGE

Most companies seek out positive media coverage. However, once achieved, often businesses don’t follow through and get the most out […]

Top 5 tips for building a social enterprise

Strategic Lead and Managing Director at Springboard, Susie Horgan, was recently invited to speak at the Social Innovation Fund Ireland […]

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