Insights

We are passionate about communications, and love to provide insights into the industry. Sign up below to receive our marketing and PR tips from our in-house experts.

OPTIMISE YOUR SITE FOR SEARCH ENGINES

The times they are a changin’ for the world of Search Engine Optimisation (SEO). The move by Google to place four AdWords ads above organic search results means that if you don’t want to pay to get traffic to your site, then you need to start paying heed to SEO.

INSTAGRAM FOR BUSINESS

If being able to showcase your products and services in a rich, visual context on a vastly popular platform with very little spend sounds too good to be true, think again. Instagram is an easily accessible avenue that is at the fingertips of every business.

CREATING A CALL-TO-ACTION THAT CONVERTS

Is your website capturing that crucial data your business needs for lead generation and sales? Do you have strong landing pages that entice your website users to freely give up their contact details? If you don’t, your website is not working hard enough for you!

Reel in your audience with this catch-y blog guide

In the ever-evolving digital world, blogging remains essential for communication for all business, from start-ups to SMEs to global corporates.

Track with Twitter Analytics

There is something lurking in your Twitter account. It’s attention grabbing, it’s informative and it could possibly shape the way you Tweet forever. That something is Twitter analytics, a fantastic free tool available right at your fingertips.

Are you scheduling your social media content?

We’ve all been victim to that mad morning scramble, looking for something to tweet while also balancing the ever-increasing workload and 11am meeting. In everyday life it’s hard to do it all, particularly with social media, which is why forward planning is integral for effective online strategies.

Content Marketing

Three ways to use great content in 2016

Consumers want great content and they want lots of it! The good news is that when you create one piece of content, it can be used in a range of innovative ways, across a number of different platforms.

The top 3 digital marketing trends you need to know in 2016

You don’t have to engage in a complete overhaul of your business to ensure greater success in 2016 – making a few key updates to your website and digital presence now will help you stay ahead of the competition in the year ahead.

Happy Christmas

Setting our sights on 2016

It’s been an action and event-packed year for us here at Springboard PR & Marketing and already we are setting our sights on 2016, which promises to be every bit as eventful.
We’ve had some stand-out moments in 2015 that we want to share with you, before we bid the year farewell.

Content Marketing

Have you embraced Content Marketing?

Content Marketing is one of those ‘it’ terms that’s been buzzing around for longer than you might think and which hasn’t been fully and wholeheartedly embraced – yet.

NEWSLETTER

FOLLOW THE STORY

Put a spring in your step, and sign up below to receive our newsletter

© Springboard 2017

Springboard PR & Marketing, info@springboard.ie CRO 529581
CORK: 15 South Terrace, Cork, Ireland +353 21 4969000
DUBLIN: The Greenway Block C, Ardilaun Court, 112-114 St Stephen's Green, Dublin 2+353 1 8829983

Looking for a
SPRINGBOARD
FOR YOUR BUSINESS?

Sign up for our newsletter to receive all our news, reviews and top tips