Insights

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Employer Branding – The Candidate Experience

There is a growing awareness and emphasis on employer branding and the potential to use everyone and everything to promote an organisation. How a company represents and presents itself as an employer can make or break a company’s recruitment efforts.

Social Media for Business Course

Interested in learning more about how social media can benefit your business? It’s not too late to sign up for the South Cork Enterprise Board’s Social Media for Business course, taking place this Thursday, January 23, at 6:30 pm.

The Importance of Having High-Quality Content on Your Website

One of the most common mistakes businesses make is focusing solely on the design of their website and neglecting the written content found within it.

RTE’s Local Heroes series refer to expertise of Springboard PR & Marketing

We were delighted to be asked to provide marketing and communications advice to the towns of Killaloe and Ballina for the hugely popular television series Local Heroes, which aired on RTE on November 3rd.

Twitter Dos and Don’ts for Business

140 characters can make or break a brand.

Read our top Twitter Dos and Don’ts for Business

The Importance of Integrated Communications

Success in global markets requires a strategic approach to PR and advertising. Many companies are falling into the pitfall of failing to manage the marketing of their business to give them the grounding they need for local and international success.

Our top 10 LinkedIn tips

When it comes to using social media for business, many marketers put LinkedIn at the top of the list of business social networks. LinkedIn, with 225 million users worldwide, is an invaluable tool for connecting professionals and companies with their peers, customers, prospective clients, business influencers and potential employees.

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